Marketing Courses for Small Business Owners & Startups

Marketing Strategy

Made Simple

Build a clear, practical marketing strategy that works.

This beginner-friendly course walks you through the foundations of marketing—step by step.

You'll define your business direction, understand your ideal customers, analyse your competitors, and develop a strong market position.

Perfect for small business owners, entrepreneurs, and startups who want to take control of their marketing with a strategy that makes sense—and gets results.

Know who your customers are
Set clear goals and objectives
Build confidence in your marketing direction

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The Marketing Action Plan

Turn your strategy into action with a detailed plan.

This course helps you take what you’ve learned in the Marketing Strategy Course and build a marketing plan that works in the real world.

We’ll break down your strategy into practical steps—covering campaigns, timelines, resources, and priorities.

If you've ever wondered “What do I actually do with my strategy?”—this course is your answer.

Create a customised marketing plan
Map out campaigns, content, and timelines
Stay focused and consistent with your marketing

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Brand Foundations

for Business

Build a brand that feels like you—and attracts the right people.

This course is all about defining your brand’s personality, values, voice, and positioning.

Whether you're starting from scratch or refreshing your brand, you’ll walk away with a solid brand foundation that guides your marketing and builds trust with your audience.

Ideal for small businesses and entrepreneurs who want to stand out and stay true to who they are.